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Online Strategies To Get You More Customers?

Why One Marketing Strategy?

Everything we do is designed to increase exposure and conversion, because we believe getting your company found online, along with improved conversion rates, will lead to increased profits for your business.

How Do We Achieve Results?

The way we increase exposure and improve conversions to get results is achieved by providing training and software solutions for the different pieces that make up the online marketing jigsaw.

We look at each element in context and provide a set of steps that lead to improvement.

Who are our services for?

Businesses that have any of the following issues;-

  • Nobody can find us online

  • People find us, but never call.

  • Our website doesn’t generate leads.

 

Our Digital Marketing Services

 

Consultation

In order to prescribe the right solution for your marketing problems, we need to understand and define;

  • What are your business objectives?
  • What digital assets does your business use?
  • How do you currently generate leads?
  • What works now and what doesn’t work?

How we help You

We set up a meeting via phone, Skype, or in person and work through a blueprint to define;

  • What is your business objective; Money, Exposure or Traffic
  • What digital assets do you have in place (websites, social media accounts, videos etc).
  • How are things going for you?

    • Do you generate profitable sales leads?
    • How many visitors do you get?
    • Do the visits lead into sales leads?
    • How do you educate visitors as to why they should use your product or service?

From this information we can categorize your problem ….

  • People can’t find us online –  You need traffic, either from improving your SEO or from paid advertising.
  • We get online visitors, but nobody contacts us from the web. You need to improve the conversion rate of your online assets. Educate prospects as to why they need your service and why using you is better than choosing your competitors or doing nothing.

 

Local Search

For brick and mortar businesses, the majority of their trade comes from people living locally. Google recognized that search results should be adjusted to show business located near to the people performing the search.

It’s possible for local businesses to appear on the first page of Google for a local service search if the business is claimed and set up correctly.

How we help You

We help you claim your Google My Business Listing and Optimize it.

  • You only have 10 seconds to make a first impression, so having the the right images for your profile and cover page is important.
  • One Marketing Strategy offer a photography service to capture bespoke images for your business.

Sales Conversion Funnels

Once people find your website, you have to limited time to let them know your site is of value. Websites rarely sell services on their own and should be seen as a lead valve. The purpose of the website is to educate them well enough to take some form of action. That may be to sign up for more information, or to call the business. If we can get prospects to phone, your sales team should be able to convert the lead.

How we help You

We look at your web site or landing page ensure the right message is being given to educate prospects on the value you offer and why they need your company and not a competitor.

  • We can assist with software to build targeted lists.
  • Email sequences that educate prospects.
  • Auto-responders that manage the email content being sent to prospects.
  • Re-targeting, to enable adverts to be placed in front of prospects that have already visited your website and shown an interest in your product / service.

SEO Services

Having paid for someone to create a website, doesn’t mean that web site will be found in search engines, nor does it mean that people that land on your sight will contact you to buy your product or service.

In order to be found on search engines, you need to create enough content and structure that content in a specific way so that Google understands what your web site is about. Search engines need to know this in order to present the best search results for people that enter a specific search term.

How we help You

One Marketing Strategy can implement strategies that help get your business found online through search engines and can also introduce you to various paid methods of generating traffic.

  • We can optimize existing content.
  • Re-structure content into silo’s making them more understandable to search engines.
  • Create new online content to help increase the prospect of your business being found.

Video Marketing

Videos help build up the Know Like and Trust factor around your business.

 

How we help You

We set up a meeting via phone, Skype, or in person and work through a blueprint to define;

  • Create a YouTube Channel
  • Create Video to Generate More Conversions
  • Create Videos to Educate Prospects on the benefits of your product / service/
  • Create Video Testimonials from Clients
  • Market your Video Testimonials on Social Media Sites

 

I’m sure you have questions

Call us on 02476 10 12 90

 

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